GoPro® Launches New HD HERO3 Camera Line Featuring Smallest 4K Camera

Smaller, Lighter, More Powerful with Built-in Wi-Fi Camera Available in Three Editions

SAN MATEO, CA (October 17, 2012) – GoPro, maker of the world’s most versatile and durable cameras and producer of today’s most engaging content announces the release of its new HD HERO3 camera line up in White, Silver and Black editions.

Each new edition retains the iconic look of the previous award winning HD HERO cameras but comes in at about half the size of its predecessors and has built-in Wi-Fi technology.

At the top end of the new product line up, the HD HERO3 Black Edition is one of the most powerful camera systems available, delivering astounding 4K and 2.7K video resolutions all in the size of a small box of matches, making it easier to share your world. The White, Silver and Black editions are available for pre-order at and are shipping to specialty retailers around the world for MSRP $199.99, $299.99 and $399.99 respectively.

Smaller, lighter and 2X more powerful, again.

The Wi-Fi enabled HERO3: Black Edition is the most advanced GoPro, ever. No expense was spared during its development, resulting in a GoPro that is 30% smaller, 25% lighter and 2x more powerful than previous models. Wearable and gear mountable, waterproof to 197′ (60m), capable of capturing ultra-wide 1440p 48fps, 1080p 60 fps and 720p 120 fps video and 12MP photos at a rate of 30 photos per second, the HERO3: Black Edition is the world’s most versatile camera. Built-in Wi-Fi, GoPro App compatibility and the included Wi-Fi Remote (normally a separate $79.99 accessory) make the HERO3: Black Edition all the more versatile, still.

2X Faster Video Performance

The HERO3: Black Edition captures professional, cinema-quality video at 2X the resolution and 2X the frame-rate of previous models while delivering 2X better low light performance. Slow-motion aficionados and industry professionals will love the HERO3: Black Edition’s 1080p-60, 720p-120, WVGA-240, 960p-100 and 1440p-48 video modes while those desiring a cinematic look will appreciate the ultra-high resolution 2.7kp-24 and 4kp-12 (Protune only) video modes.

The HERO3: Black Edition is compatible with all GoPro mounting accessories and older generation BacPacs™ along with the newer generation LCD Touch BacPac and 2nd generation Battery BacPac. However, as all HERO3 cameras have a new size and shape they require HERO3-specific Wrist, Skeleton and 3D housings so be sure to check for HERO3 compatibility when purchasing any new housing accessories.